Marketing automation tools can be very helpful, but very pricy. If you run a small business and are considering using marketing automation tools, this article will help you decide.
Here you can find seven strategies that can help you reduce customer churn in your business. Churn is not something anyone likes to have and we are here to help you decrease it as much as possible.
Retention refers to the ability of a company or a product to retain its customers or users over a time period, and can be calculated with a couple of formulas. But, how do we know that our retention rate is a good number or not?
Retention marketing is a trending marketing strategy in 2020, that focuses on the existing customer base. The thought behind this strategy is that the profitability of those users you already have is much more than the new ones.
The ultimate goal for business owners is to engage their users with their business, because engagements lead to sales and revenues. But how can you know if users are engaged with your digital product?
Poeple uninstall apps on their devices regularly and with many different reasons. Some of these people can be convinced to keep the app, but not all of. Here’s how Hengam can help you with the task.
GDPR is trending in data protection area, and it’s a tricky thing. To avoid troubles, you need to know your rights as a business owner and also as a normal user of different services. Learn about the applicability of GDPR.
Thanks to technology, there are several ways to reach customers; with different cost, reach, and availability. You need to know your possibilities with each channel and decide which one to use for your business.
Marketing automation tools are software platforms and technologies designed to help businesses market more effectively on digital channels and automate repetitive time-consuming tasks. These tools cover a lot of marketing channels and are widely used in businesses from small to large sizes.
Apps are being installed every second and that is a good thing for app owners, because chances are high their app will be installed on a handful of devices. But, there are downsides to it, that people are unconsciously installing apps and will delete them after a short while or never use them again.